Maximal Cushion Meets Innovation in the HOKA Brand’s Latest Trail Shoe Goleta, California, May 15, 2025 – HOKA®, a division of Deckers Brands (NYSE: DECK), proudly unveils the Mafate X, the latest evolution to the brand’s iconic trail franchise. The Mafate is the HOKA…
WTB is proud to announce the introduction of three innovative saddle designs that will further advance the brand’s mission of creating the most state-of-the-art saddles on the market. All new saddles feature WTB’s Fusion Form technology, allowing engineers to fine-tune the base…
Today Hammerhead, innovators of cycling technology, announced the addition of a Native Extension Library on Karoo, allowing riders to further customize their Karoo computers with third-party apps. Continuing Hammerhead’s commitment to improving the connected rider experience, the Extension Library enables riders to…
A Revealing New Take on the Trail Icon HOKA, a division of Deckers Brands (NYSE: DECK), introduces the Mafate Speed 4 Lite, a bold evolution of the beloved Mafate Speed 4 trail running shoe. Featuring a featherweight, semi-transparent upper, this latest iteration seamlessly merges aesthetics…
The Great Southern Country – Full Film – Out Now. It was Lachlan Morton’s greatest feat of endurance yet. Last September, Lachy set a new Around Australia Record, riding 14,200-kilometers around his home country in just 30 days, nine hours, and 59…
Öhlins Racing, one of the world’s most respected performance brands, has launched a lightweight and highly progressive mountain bike trail fork fully optimized for demanding, next-level trail riding performance. The new Öhlins RXF36m.3 features an all-new chassis built around the race-winning TTX18…
As we step into 2025, the Allday Magazine team has come together to share our top picks from 2024. From game-changing gear to tried-and-true favorites, this curated list reflects our passion and expertise in the cycling and outdoor lifestyle. Whether you’re looking…
This year long summary captures a return to form. After some health setbacks and watching the tide of young talent rise at a meteoric rate over the past half dozen years, I wanted to take a page out of a previous lifetime…
