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Category: NEWS

Parmi is B Corp certified — here’s why it matters.
ADVENTURE NEWS 

Parmi is B Corp certified — here’s why it matters.

On : August 7, 2025August 7, 2025- by allday-

Parmi is proud to announce its B Corp certification — an international recognition awarded to companies that create a positive impact on society, the environment, their communities, and their customers. Why is this such a pivotal step in the brand’s evolution and…

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The North Face athlete Dawa Yangzum Sherpa breaks mountaineering milestone.
ADVENTURE NEWS 

The North Face athlete Dawa Yangzum Sherpa breaks mountaineering milestone.

On : October 14, 2024October 17, 2024- by allday-

On Monday, October 8th at approx 9am MST, The North Face athletes, Nepalese-based Dawa Yangzum Sherpa and USA-based Anna Pfaff began their attempt to summit Shishapangma, the 14th-highest mountain in the world, at 8,027 meters (26,335 ft) above sea level.  On Tuesday October 9th at 5:30 am Nepal…

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YUKON : ODYSSEY | HIKING 250KM NORTHERN CANADA | FULL FILM
ADVENTURE NEWS 

YUKON : ODYSSEY | HIKING 250KM NORTHERN CANADA | FULL FILM

On : January 6, 2022September 18, 2023- by Alex Godard-

Follow me in a 2 week odyssey deep in the northern Canadian trails of Yukon. Throughout this journey I did more than 250km of hiking surrounded by gorgeous views, reached the summit of 13 mountains and crossed several rivers. I also encountered…

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WELCOME TO MY WORLD!
ADVENTURE NEWS 

WELCOME TO MY WORLD!

On : December 5, 2021September 18, 2023- by Stéphanie St-gelais-

I’m a passionate girl who loves spending time outside! My goal in life is to enjoy the ride. Being outside building memories that last for ever is what I want. Ever since I remember, I was always outside. I come from the Saguenay region, so I consider myself…

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BACK TO THE ROOTS FOR CHLOROPHYLLE
ADVENTURE NEWS 

BACK TO THE ROOTS FOR CHLOROPHYLLE

On : December 3, 2021September 18, 2023- by allday-

You can see it taking off, slowly. You can see it here and there in the colors, materials, shelves and customers curious to discover the season’s new products. Yes, good news: the original Chlorophylle logo is back in force. Together, if you…

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Your outdoor lifestyle magazine.

Maxime takes a closer look at the Fjällräven Hem Maxime takes a closer look at the Fjällräven Hemp Blend Out Here T-shirt and its approach to durability and sustainability. 

Read the full article by clicking on the link in our bio.
Jonathan dives into the Hammerhead Karoo 2 after t Jonathan dives into the Hammerhead Karoo 2 after thousands of kilometers on gravel and road. The review highlights where it truly shines and where it still leaves room for improvement, giving a clear picture of what riders can expect.

Read the full article by clicking on the link in ou bio.
Maxime recently tested The North Face Men’s Offt Maxime recently tested The North Face Men’s Offtrail Hike LT Mid GORE-TEX boots in challenging conditions. These are built for those who want to go beyond the beaten path. Discover how they performed when pushed to the limit.

Read the full article by clicking on the link in our bio.
Jonathan explored the latest Hoka x MAAP collabora Jonathan explored the latest Hoka x MAAP collaboration and shared his thoughts after putting it to the test.

Read the full article by clicking on the link in our bio.
Jonathan took part in one of the most demanding ev Jonathan took part in one of the most demanding events in the Race Across series in Québec, pushing his limits on an epic course of endurance and determination. His reflections go beyond the ride itself and dive into the essence of what makes this challenge so unique.

Read the full article by clicking on the link in our bio.

📸@bastiani_photographe
Parmi Lifewear brings performance and style togeth Parmi Lifewear brings performance and style together with their Women’s All Trail Bib Shorts. Sophie-Gabrielle tested them and reveals her complete impressions in the latest review.

Read the full article by clicking on the link in our bio.
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